Free Audio Reset

A 6-week cohort for women over 40

MONEY,
Steady.

Stop reacting to money from fear, shame, or panic. Start making calm, intentional decisions from a place of real steadiness.
Join the founder round — $997
Only 15 spots available — enrollment closes when full.

CFP + Trauma-informed

Thursdays · 7pm EST

Starts May 14

Only 15 spots

Most financial programs focus on what to do.
Money, Steady focuses on how you feel.

Money should feel like
nourishment, not panic.

The same ease that lets you sit down and enjoy a meal without guilt? That’s exactly what we’re building with your finances.

The truth most programs won’t say

You don't have a budgeting problem.
You have a nervous system problem.

You’ve read the books. You know what you should do. And you still freeze, overspend, avoid, or spiral when money comes up. That’s not a discipline problem. That’s a deeper pattern — and it won’t be solved by another spreadsheet.
Instead of asking what you should do with money, we ask: how do you feel about money — and what would the steady version of you do next?
That shift changes everything.
The truth most programs won’t say

Where you are.
Where you'll be.

Before Money, Steady
  • Money feels emotional, reactive, and confusing
  • You avoid your accounts or obsessively check them
  • Big decisions trigger panic, not clarity
  • You know your patterns but can't seem to change them
  • "Enough" feels like a target you'll never reach
  • Money controls your nervous system — not the other way around
After Money, Steady
  • You understand your patterns and can name them without shame
  • You have tools to interrupt panic before making a decision
  • You make calm, grounded financial choices
  • You've redefined "enough" on your own terms
  • You trust yourself with money again
  • You feel steady — and know how to return there when life gets hard
What women are saying

Real words from
real women.

Shannah has a way of calming my nervous system around money that no one else has been able to do. I can’t explain how much I’ve changed in such a short time. I have a money practice, I understand my money story and beliefs, and I have tools to help me when I freak out.
— Lila

Shannah has a way of calming my nervous system around money that no one else has been able to do. I can’t explain how much I’ve changed in such a short time. I have a money practice, I understand my money story and beliefs, and I have tools to help me when I freak out.

— Bernice

Shannah has a way of calming my nervous system around money that no one else has been able to do. I can’t explain how much I’ve changed in such a short time. I have a money practice, I understand my money story and beliefs, and I have tools to help me when I freak out.

— Sarah

The truth most programs won’t say

The program.

Week 01
Why Money Feels So Emotional
Understand that your reactions aren’t random. Explore how money becomes tied to safety, family patterns, and identity — especially through life’s biggest transitions.
EXERCISEThe Money Weather Report
Week 02
Your Money Nervous System
Identify your primary pattern — control, avoidance, or soothing through spending — and start seeing how it shows up in your everyday life without judgment.
EXERCISEThe Emotional Spending Receipt
Week 03
The Steady Reset
Learn to interrupt money panic before it leads to a decision. Body-based regulation tools. How to pause. This is often the week immediate relief begins.
EXERCISEThe Steady Reset Practice
Week 04
Rebuilding Trust With Money
With your nervous system calmer, examine the deeper beliefs — shame, identity, and what “enough” really means for your life now, not someone else’s version of it.
EXERCISEThe Enough Reflection
Week 05
The Steady Decision Framework
Make financial decisions from a grounded place. Spending, income, boundaries. One simple question that changes how you evaluate every money choice from here on.
EXERCISEThe Steady Test
Week 06
Designing a Steady Money Life
Integrate everything. Build your personal blueprint — rituals, stress responses, and a lasting relationship with money that actually feels like home.
EXERCISEYour Steady Blueprint
How it works

Not a course.
A room.

You won’t sit and watch.
You’ll do, reflect, and shift —
alongside other women who are in it with you.

6
Weekly live sessions
60–75 minutes. Guided and experiential. You leave each week having done something, not just heard something.
2
Live Q&A calls
Open, direct access. Integration time. Bring what’s actually real for you — no question is too small or too raw.
6
Weekly workbooks
Prompts and exercises for between sessions. Designed to be kept and returned to long after the cohort ends.
Thursdays · 7pm EST
Starting May 14
All sessions recorded
Private portal
What you walk away with

Transformation at a level
you didn't know was possible.

  • Less anxiety around money — even before your financial picture changes
  • The ability to make clear, calm financial decisions without spiraling first
  • A deep understanding of your patterns — and compassion for how they formed
  • A redefined, personal meaning of "enough" that belongs to your life
  • Greater self-trust — with money, and beyond it
  • A community of women who understand what this work actually feels like
  • A blueprint for staying steady — and returning there when life gets hard
Your guide

Hi, I'm Shannah.
I didn't set out to become a money expert..

I set out to understand why smart, capable women — women who can run businesses, raise families, and hold everything together — still feel anxious, avoidant, or stuck when it comes to money.
Because I was one of them.
For over 20 years, I’ve worked in finance as a Certified Financial Planner, a trauma of money specialist, and a former podcast host with over 28 million downloads. I’m also the author of Unraveling Your Relationship with Money. On paper, I knew exactly what to do.
But what I learned — through my own life and thousands of conversations with women — is this: money isn’t just math. It’s identity. It’s safety. It’s the stories you’ve been carrying for decades. And no spreadsheet in the world can fix that.
Money, Steady is the program I wish existed years ago — when I was doing “all the right things” but still didn’t feel okay. This isn’t about perfection. It’s about finally feeling at home in your financial life.
Certified Financial Planner
Trauma of Money Specialist
28M+ Podcast Downloads
Author
This is for you if

You're ready. for this.

  • You know your numbers but still feel controlled by money emotionally
  • You've tried budgeting systems, apps, and advice — and they help for a while, then you're back in the same patterns
  • You're in or recently came through a major life transition — divorce, career change, loss, or a new chapter
  • You suspect the money stuff is connected to something deeper, and you're finally ready to look at it
  • You want community — women who are honest, doing real work, and not pretending they have it figured out
  • You're ready to stop letting money run your nervous system and start making peace with it instead
A note on fit
This is not for you if…
You’re looking for a financial plan, investment advice, or a quick fix. This is deep work. It requires honesty, a willingness to look at what’s really driving your decisions, and the courage to sit with some uncomfortable truths.

If that’s not where you are right now, that’s okay. But if you read that and felt something — that’s your signal.

Common questions

Everything you need
to know..

No. Money, Steady is not financial planning and I won’t be giving personalized financial advice. This program is focused on your emotional and psychological relationship with money — the patterns, beliefs, and nervous system responses that drive your financial behavior. Think of it as the inner work that makes any financial strategy actually stick. If you’re looking for a financial plan, I’m happy to point you in the right direction, but that’s not what this is.

No. This is not therapy and I am not a therapist. Money, Steady is a guided group experience that uses somatic and trauma-informed frameworks to help you understand your relationship with money. If you’re currently in therapy, this work can complement it beautifully. If you feel you need professional mental health support, I encourage you to seek that out — and you’re still welcome here.

Life happens — every session is recorded and delivered to your private portal within 24 hours. You won’t lose access to anything. That said, the live experience is where a lot of the magic happens, so I encourage you to show up as much as you can. Even 15 minutes of a live session is worth it.

Plan for the weekly live session (60–75 minutes) plus some time with the workbook exercises at your own pace — most women spend 20–30 minutes on these. This isn’t a program that demands hours of homework. The reflections are designed to fit into your real life, not add to your overwhelm.

Not at all. This program is not about financial literacy — it’s about financial feeling. Whether you’re a complete beginner or someone who already manages money well on paper but still feels anxious about it, you belong here. The only prerequisite is a willingness to be honest with yourself.

This is the first time I’m running Money, Steady as a formal cohort, and I want to offer a meaningful investment for the women who show up first and help shape the experience. In exchange, I may ask for feedback along the way. This pricing will not be offered again — future rounds will be $1,800–$2,000.

Yes. Affirm and Klarna are available at checkout, so you can spread the investment into manageable monthly payments. Full pay and financing options will both be shown when you click to enroll.

Enrollment

The founder round.

Option 1 — Pay in Full
$997
For the woman who wants to decide and be all in.
You’ll receive:
  • Immediate access to the full Money, Steady experience
  • A bonus private audio: "What to Do When You Start to Spiral About Money"
  • The feeling of having this handled — no lingering payments
Join Money, Steady — Pay in Full
Option 2 — Payment Plan
3 × $333
3 monthly payments

For the woman who wants support without stretching herself.

  • Same experience. Same transformation. Just spaced out.
  • Because this isn't about pressure. It's about choosing what helps you feel steady.
Join Money, Steady — Payment Plan
A quick note about payment plans
This is a real container. A real experience. Not something you half-step into. If you choose the payment plan, you’re committing to the full investment.
Why? Because part of this work is learning how to:
  • Make clear decisions
  • Trust yourself
  • Follow through
(And I’ll be right there with you inside that.)
What this really pays for
Not just six weeks. But:
  • Waking up without that tight feeling in your chest about money
  • Knowing what's happening with your finances — without spiraling
  • Feeling like you can make decisions again
  • Trusting yourself
That’s what steady feels like.
My promise to you
If you show up, do the work, and don’t feel a shift — reach out. I’ll make it right.
Ready?

You don't have to solve money
while you're in fight-or-flight.

There’s another way. And there’s a room waiting for you.

The steadiest version of you already knows.

Join Money, Steady
Have a question before you join? Email me directly — I read every one.

Hey Shannah

More than a brand. It’s a place to come back to yourself.

You don’t need to be fixed. You need to feel steady again.
Whether your reset starts with a cupcake, a money story, or a full-on meltdown in the Target parking lot—this is where you begin again. Let’s get honest. Let’s get grounded. Let’s get free.

Everything shared by Hey Shannah—from Bank Account Therapy to cupcakes to money confessions—is for educational and inspirational purposes only. Nothing here is financial or legal advice. It’s a movement, not a spreadsheet. Always do what’s best for your life, your values, and your numbers.

hello@heyshannah.com

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